Do you need business partners?

•Do I need partners?
One rule that I’ve used is that if someone is critical to helping me achieve the goals that I have set for the company, offer them some form of equity. If not, make them an employee (possibly a highly paid employee), if justified.

Make sure you and your partner have the same goals. It is very important.

•Who’s going to do what?

While the partners will most likely wear multiple hats at the start, there should be a delineation of responsibilities with assigned roles that play to each individual’s strengths.

•How will we resolve conflicts?

Air them out.

I think that having agreements in writing lets everyone involved have a clear understanding of what is being proposed. Put signatures down and be willing to revisit the operating agreement as required.

•How will we dissolve the partnership?

Hope that it never gets to this point, but be prepared just in case.
While no one goes into a partnership with the intent of ending it prematurely, life events or a change in strategy may mean one or more partners want out.

Read more here in detail if you are seriously thinking about going into business. For the industry maybe you just want to contract people to assist with your production or work with a production team. This seems easier to me this way you deal with you and the main few partners you work with. Keep in mind its your business so be cautious and take your time with any deal or contract you commit to.

About Mickira Productions

MRI Designs and MicKira Productions is A Full Design and Production Company producing since 1991. MicKira / MRI originated with a few childhood friends designing logos and websites for a clothing line. The company, very thankful for their talents, started designing for their local church. The company soon grew from referrals by peers they met in the industry creating local artist CD’s and websites. A few years later, a well known production company working with Paramount Studios noticed their work and hired them as their exclusive design company.

Since then MicKira / MRI has designed for some of the top TV shows which includes Hip Hop Harry on The Discovery Kids Chanel, Under One Roof and The Tony Rock Project on MyTV Network. Some of the top music artist such as Stacye Branche, Coolio, AMG, Nikkole, just to name a few. MicKira/MRI also designed for major companies Nike / Jordan Brand, Sketchers, LADOT, Harley Davidson, True Music, Impact Records, Interscope Records and Paramount Studios.

In 2010 MicKira / MRI moved into the world of 3D animation, special effects and editing, they have a few credits for editing music videos, commercials, trailers and promo reels.

MicKira / MRI has created and produced their first film schedule to release in 2014 with a TV Series to follow.

Role Playing

Role playing.
Actors who really connect with their characters do they become more believable? Do you think the actor is capable of being like that character in the real world? Can some of these actors be affected by some roles played? For example how many of you believed, Leonardo who played Django can be racist? Many say he was so believable, he must be racist. Kerry mention how emotional she got when she played her role. She felt emotional during the beating and her rape scene. Could this affect her mentally?

I watched this video The Standford Experiment. It shows how when given a role and put in the environment how real things become.

“The Roles that people play can shape their behavior and attitudes.”


Qualities of a Producer


“Producers are highly self-motivated individuals, who have the final responsibility for all aspects of a film’s production. It is mentioned the Producer monitors the film from birth to completion and beyond, starting long before the film-making process and continuing to talk about and sell the picture long after everyone else has gone on to other projects.” 

What is the job?

Their primary responsibility is to foster an environment in which the creative talents of the cast and crew can flourish – Producers are therefore ultimately accountable for the success of the finished film.

Pre-production – Producers typically select and bring together the key members of the creative team, including the Director, Cinematographer & Production Designer and potential key cast members. They assist the Executive Producers to raise finance for the production and, once the initial finance is in place, they select other key production office personnel as well as the essential Heads of Departments. Producers also approve locations, studio hire, the final shooting script, production schedule and budget. More time and money spent in pre-production can reduce time and money wasting in production. 

Post-production and marketing – Producers are expected to liaise with the Director and post-production departments, including editing – both picture and sound, music and visual effects. The Producer will deal with the finance and distribution companies in planning the marketing and distribution of the finished film. 

Please look for us soon” in the near future. This is definitely us and an ideal goal for any producer with a great team. 

Read more….

Where do movies originate from

Film affects many lives in different ways. The film industry can control as much of its success because people try to relate to the storyline and see themselves in the storyline or a specific characters. Audience often choose a movie because they want it to make them feel a certain way. Since we as people are easily persuaded by media, we’re safe to explore many situations that might be impossible or in some cases too overwhelming to face in the real world. Is  this how Reality shows became so popular? Are people escaping their own reality through film or looking for help in their own situations?

“In some cases therapist are using movies as a therapeutic tool to help their clients to express their feelings.” I find this statement interesting as I an employee at Mickira Productions is studying Sociology now in school. Some say they are finding that it is beneficial for some individuals that struggle with the ability to communicate their emotions and concerns. This technique is called Cinema Therapy or Movie Therapy. Many should know its a tool for help but not an answer to the patients issues.

I am sure many of us find it interesting how familiar some of these scripts and characters are to our own family. How often have you said “I could write a movie about our family?” Where do you think movies originate from?Hmm…p

What are some of your favorite family movies?

Film director Role

A film’s director is involved in every stage of its project. If you decide to be a film director, it requires the ability to visualize the way a script will be acted out and must have patience and self discipline to see a long-term project through to the end.
A director works with the producer and the screenwriters to determine the best way to visually present the project. A director should have good recommendations of cinematographers and set designers that will best be good for the project. Some like to take full control of the film’s visual. Some may allow for the cinematographers to have free range.
The director works with the actors on interpreting their role. He/She will explain what they are looking for in a specific character. The director also decides when a scene has been filmed enough times and of course calls all the (literal) shots behind the camera.
In post-production stage, a director usually helps the editor put together the best movie possible from the footage and camera angles .He or she also sits with the film’s music director to work out what music will be played in the background and to help explain the themes that should be suggested by the musical score.
You do not need a degree to be a director. But it may help to learn some technical techniques that many other directors have learn throughout time. I suggest volunteering any free time you have to other projects. Not only will you get experience but gain great networking when it is time to put together your film. Film schools allow you for you to work on your project with other students without depending on finding someone on the outside if you do not have your own film industry connections.

Here at Mickira Productions we have workers with degrees and not. We believe in creativity to tell a good story. We have all put in a great deal of volunteer and paid work.

Please let us know some of your favorite film directors.

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